Aquarium, Museum & Zoo Marketer’s Report Volume 1, Issue 1

Welcome to our newsletter! We hope you find it useful as a free resource for top Aquarium, Museum and Zoo marketersThis free bi-monthly newsletter is designed to help provide free tips and marketing strategies to marketing and business development leaders in Aquariums, Museums and Zoos.

View the online version

Heading

Bill Fletcher’s

Aquarium, Museum & Zoo Marketer’s Report

Volume 1, Issue 1

Heading

Welcome to our newsletter! We hope you find it useful as a free resource for top Aquarium, Museum and Zoo marketers.

This free bi-monthly newsletter is designed to help provide free tips and marketing strategies to marketing and business development leaders in Aquariums, Museums and Zoos.

5 Strategies to Help Increase Membership Renewal Rates

Provide Auto Renewal Options
Stay in touch with your members with regular communications
Provide a few more premier “Member-Only” perks (Special offers!)
Preplan and start implementing renewal campaigns at least 90 days before
expirations.
Include a small attractive gift as part of the renewal process (maybe a free
bumper sticker or small stuffed animal for examples).

Implement some or all of these strategies and watch your renewal rates soar!

Click Here

ALEXANDRA’s FUN FACTS -

(Alexandra Fletcher is my 13 year old daughter; and a frequent visitor of both the
National Aquarium and National Zoo. She loves marine life and animals; and
wants to share a fun fact with you each issue of our fun newsletter!)

WHALE SHARKS

Alexandra says to me – “Don’t worry Daddy. A whale shark cannot swallow you. Their throats are tiny.”

Sure enough – The whale shark is the largest fish in the world and can be up to 35 or 40 feet long.

But their throat is only the size of a grapefruit and so they can’t swallow us.

Whew!

Click Here

Niche Audience of the Week

Click Here

Camp Directors

Why Market to Camps?

Camps are a very underused and smart audience for aquariums, museums and zoos.

Click Here

Here is why:

Camp Directors often book group outings for 20 to over 100 kids at a time!
Camp bookings often take place during weekdays, off-peak hours when attendance tends to be lower.
Steady revenue and predictable tickets sales during summer months.
Camps value STEM and Science Education experiences
Lower cost to market to with High Lifetime Value: One booking can generate hundreds or thousands of dollars in bookings! Often With Annual Repeat Business!
Helps Build Lasting Relationships!
Mailing list rentals are available for your specific geographic areas with …
- Camp Business Magazine
- Summer Camps Masterfile

(Please inquire for details).

Click Here

Want help Reaching More Qualified Audiences?

Let’s talk about how we can help you attract more
donors, members and reach more niche target audiences.

Book a meeting: Our Calendar

Call (301) 869-2020

Email: Bfletch@rightlists.com

View Our Website

Click Here

Bill Fletcher Marketing Solutions | 11140 Rockville Pike | Suite 100-328 | Rockville, MD 20852

Not interested any longer? Click here to unsubscribe.

Please add {?$from_email_address?} to your address book.